The organization

An independent read on the Baja California economy

The Organización de Impacto Económico de Baja California reports on business and economic activity across the state, so investors, journalists, policymakers, and companies can see how the economy actually works, and where it is going.

7municipalities tracked across Baja California
6sectors covered, from manufacturing to motorsports
100%of figures compiled from primary sources
Q1 2026latest Economic Brief, updated quarterly

What we do

  • We report on the real economy. Briefs, data snapshots, and sector analysis on advanced manufacturing, export agriculture, fisheries, the Port of Ensenada, tourism, and motorsports.
  • Every number is sourced. Figures are compiled from primary sources and cited, so they can be used and quoted with confidence.
  • We focus on decisions. Market size, trajectory, and the forces shaping each sector, written for people allocating capital, covering the region, or setting policy.

Who relies on it

Investors & site selection

Capital

Teams evaluating nearshoring, manufacturing, agriculture, and real-estate opportunities.

Journalists & analysts

Coverage

Reporters and researchers who need accurate, citable figures, fast.

Policymakers & business

Strategy

Trade officials on both sides of the border, and companies tracking their sector.

One distinction we insist on. We cover Baja California, the northern state below San Diego. We do not cover Baja California Sur / Los Cabos, a separate, tourism-led state at the southern tip of the peninsula. Conflating the two is the most common error in reporting on "Baja," and avoiding it is part of why this organization exists.

How to read the figures

Figures reflect the most recent complete data available, generally full-year 2023 or 2024. Peso figures are converted at roughly 18 to 19 pesos per US dollar. State GDP is 2023 nominal, the latest full year, and grew 3.5% in 2023 before flattening in 2024. The 2026 racing season is still under way.

Official GDP, labor, manufacturing, farm-value, fisheries, and port figures are drawn directly from government agencies. Wine-tourism, cruise-revenue, and racing-impact figures include tourism-office estimates and are directional.

Methodology & sources

Primary sources by measure
SourceWhat it provides
INEGIState GDP / PIBE (2023–2024), ENOE labor and cross-border commuter data
IMMEXExport-manufacturing establishment counts and statistics
SIAP-SADERAgricultural production value
CONAPESCAFisheries and aquaculture production and value
ASIPONA EnsenadaPort and cruise throughput (containers, cargo tonnage, passengers)
SECTUR & BC tourism authoritiesWine-tourism impact and visitor figures
The MICHELIN GuideRestaurant recognition (stars, Green Star)
SCORE InternationalRacing calendar and event data

Official figures are drawn directly from these agencies; wine-tourism, cruise-revenue, and racing-impact figures include tourism-office estimates and are directional.

Download the source brief. The full Q1 2026 Economic Brief is available as a PDF: Baja-Economic-Brief-Q1-2026.pdf. This brief may be shared with attribution.